7 social media AI tools you should use in 2023

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Why are social media AI tools a must-have for today’s marketers and business owners?

Because they are potent solutions to widen your social media reach, streamline your social media marketing processes and enhance overall performance.

In today’s fast-paced digital world, time is a precious resource for marketers.

Here is the proof –

According to a recent study, approximately 70% of social media managers say time is their great resource to make a greater impact on their businesses.

But where do you get the time to make a more significant business impact when you have a mix of daily activities from content planning, creation, publishing, reporting, customer care, and many more?

This is where social media AI tools become helpful.

These tools can take care of all your social media automation, scheduling, research, social listening, and other activities and save you a lot of time managing your social media presence.

Want to discover these social media AI tools?

Let’s get started.

1. Flick AI

In today’s overcrowded social media space, creating stunning captions can help you stand out from your competition and enhance your social media presence.

But writing engaging social media captions is not an easy task.

Not anymore with Flick’s AI caption generator. The free AI tool for social media allows you to write catchy and on-brand captions 10X faster and at scale.

All you need to do is to give it the topic, and the tool will automatically generate unique Instagram captions, threads, carousels, and more.

What’s more?

With it, you can transform long-form content into brief, engaging, and shareable snippets for your social media posts. You don’t have to create content from scratch continuously.

And that’s not all. You can save your content ideas, captions, and other content types in a single click.

Pricing: The tool is free for 7 days. After that, you pay $14 per user per month.

2. Bulkly

Social media scheduling is a crucial aspect of every social media strategy, especially in today’s social media world, where consistency is key.

By scheduling social media posts, you can ensure your content is posted when your audience is active on social media — which can increase engagement and reach.

However, social media scheduling can be a challenging task.

Introducing Bulky. The AI-powered social media tool allows you to create huge social updates in minutes.

With the tool’s bulk upload features, you can create hundreds of social media status updates in just a few clicks.

Furthermore, you can use the tool to automate your social media posting process without appearing like a robot.

With this tool, you can save time while maintaining consistency in your social media presence across all major platforms.

Pricing: Price starts from $19 per month for up to 1000 scheduled posts per month.

3. SocialPilot

Savvy marketers run to SocialPilot when they want to hit their social media marketing goals.
But why?

Because it’s one of the most potent social media AI tools that do more than what your current tool does.

Use it to streamline your publishing, engagement, and collaboration processes.

With it, you can easily create and publish engaging content across all popular social media platforms in less time.

The tool’s analytics and reports functionality lets you view and download valuable information to make data-driven social media marketing strategies decisions — no more guesswork with this tool.

And you can also humanize conversations by including images, emojis, and GIFs when responding to your audience.

Pricing: SocialPilot is available starting from $30 per user per month for up to 10 social media accounts, but you can try it free for 14 days.

4. ContentStudio

Howdy marketers, agencies, and growth-focused brands!

Want to stay on top of your content topics?
You can use ContentStudio. The tool enables you to manage and grow your social channels easily.

This ultimate content discovery and social media management platform lets you plan, create, and schedule engaging posts to be published across multiple channels from a single platform.

The tools AI writer technology enables you to generate beautiful captions and images to enhance your social media presence in just a few clicks.

The tool also suggests relevant and trendy hashtags to improve your post’s visibility on social media.

Once you have launched your social media campaigns, the tool allows you to analyze your performance to make informed business decisions.

The unified social inbox allows you to respond effectively to comments and messages to keep the conversation going.

Pricing: ContentStudio is available starting from $25/month, but you can try it for free for 14 days.

Pro tip: You must conduct thorough keyword research to understand what keywords to optimize for your social media posts and improve visibility. Read this Semrush vs Ahrefs post by Attrock to determine the right tool for your business.

5. CopyAI

Creating high-quality content consistently is the key to achieving greater success on social media. Besides, publishing quality content regularly can help you stay ahead of your competition.

CopyAI was introduced to handle that for you. This is one of the most powerful social media AI tools that let you create epic content in minutes.

This is your AI social media assistant for crafting engaging Facebook posts, YouTube descriptions, TikTok scripts, Pinterest descriptions, Instagram captions, and LinkedIn posts.

Pricing: CopyAI offers a free version for a single user. Price starts from $36 per month per 5 users.

6. Lately

Lately is a rich social media content writing AI that simplifies your content creation by transforming all your long-form posts into multiple concise pre-tested social media posts you can share across multiple platforms.

The good news?
The tool crafts all posts following SEO best practices.

Moreover, if you already have high-quality videos or audio files, the software can quickly transcribe them effortlessly.

Furthermore, all posts are created based on the insights gathered by the AI tool, so you don’t have to worry about creating content that doesn’t resonate with your audience.

Pricing: Lately is available starting from $99 per month per user, but you can try it for 7 days.

7. MeetEdgar

Meet MeetEdgar, is a unique social media management tool that lets you create content and keep it in the content library so you can refresh your posts any time you run out of content to post.

The software can also schedule your posts and manage your social media channels from one place.

You can also track your posts to see how your posts are performing in real time so you can make better marketing decisions.

Pricing: MeetEdgar is available starting from $29.99 per month for up to 20 team members and 5 social media accounts.


Give us the tools, and we will finish the job.” These were Winston Churchill’s words in one of his speeches when he led Britain to victory in the Second World War.

They relate perfectly to today’s crowded social media space, where outperforming your competition can be tough without the right AI tools for social media marketing.

The social media AI tools on this list are a great addition to your social media marketing toolkit.

They can help you streamline your social media marketing processes by simplifying content creation, scheduling, and publishing.

Since most offer a free trial, you can try a couple to see which one works for your specific brand.
Take your social media marketing game to the next level.

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