5 of the Best Social Media Marketing Courses to Take Today

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Social media has turned into a big part of our lives. In this fast-paced world, people generally like to relax and catch up with their friends through social media. Its popularity has skyrocketed in the past few years, mainly because of its portability, affordability, and universal reach to almost every part of the world. As a result, social media has turned into the number one platform for many companies to advertise or market their products and services. Social media platforms and their features are changing every other week to keep track of the world around us. With the evolving trend in social media and its implications on marketing, it is necessary to keep yourself updated to make the best impact.

One of the best ways to do so is with the help of social media marketing courses from professionals. These courses will help you gain insights for highly improved and up-to-date training and information to bolster your marketing skills. In this article, we will talk about the five courses that we think are the best for selling yourself and your products in one of the most popular media platforms.

Social Media Marketing MASTERY, Udemy

Social Media Marketing MASTERY is a beginner course for new social media marketers. This course will take you from the basics to the more advanced ideas of social media advertising. You will get first-hand access and ideas of platforms like Pinterest, LinkedIn, Facebook, Twitter, and YouTube. It can be a perfect course for you to start from scratch to learn more about social media marketing. Not just this, with the Social Media Marketing course, you will also get a more in-depth knowledge of blogging, SEO, and other tools to make advertisements more effective.

With this course, you will get up to eight hours of video instructions, 26 articles, and seven downloads. It is not just portable from mobile phones, TVs and the web, but has over 4.5 ratings from about 5,000 students. Some of the best features of this course are:

  1. Up-to-Date Resources: This course is designed with a feature of constant updates of newer information allowing students to understand the real world of advertisement and thoughts of clients.
  2. Tutor: With the availability of tutors, students can ask questions directly to the instructor. They can also learn strategies from the tutors that have been tried and tested with actual clients.

Diploma in E-Business, Alison

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This course, provided by Alison, is a Google-approved SEO course. Alison is a site that offers people with many free programs. Diploma in E-Business requires about 10 hours of time investment to complete the course. You will get proper knowledge on why investing in an Ad is one of the best ways to make your business successful. It focuses on e-commerce strategies along with the tricks and ideas on optimizing content, especially on Google. A vital feature of this course is that it provides a LinkedIn-compatible certification when completed.

There are currently over 80,000 students. With this free online course, you will learn online marketing plans, training in Google’s Ad Technology, and the integration of social media keywords.

Social Marketing Training, Hootsuite Academy

Hootsuite uses a unique approach of providing mini-courses along with Social Marketing Training programs as well. The course covers social media advertising, building online communities, setting goals and objectives, optimizing social media profiles, and content marketing as well. There are many practical benefits to taking up training courses to make your marketing more efficient. You can take these programs for free, either through video or text, along with the flexibility of downloading them.

The courses take six hours to complete through quizzes and exercises that are regularly updated. It has educated over 400,000+ students, among which 46,000 are certified professionals. As one of the Hootsuite’s certified professionals, you will get into the Hootsuite’s certified professionals’ directory, which can easily be accessed by employers. Some features of this course are:

  1. Additional Resources: This course delivers many quizzes and video format explanations and an animated approach, which makes the course highly entertaining.
  2. Cost: This course is free. However, you will have to pay if you want to take a social media marketing certification exam.

The Strategy of Content Marketing, University of California, Davis

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This online course provided by the University of California, Davis specializes in Content Marketing. With a minimal monetary investment of $49, you can access the online class with 36,000 other students. This course will train you in strategic writing and framework with its in-depth understanding of content marketing and concepts surrounding it. Being able to understand the tricks in learning the ways of social media content can help your business be successful. You can also earn a certificate when completed with the course work.

You will get in-depth access to the strategies used by marketers to acquire customers profitably. By the time you are done, you will have a deep understanding of developing, organizing, and implementing strategies along with its effectiveness, framework, and professional brand development.

Social Media Marketing Foundations, LinkedIn Learning

This course is designed for beginners with only two hours of content. With this course, you will be adept at understanding the advantages of investing in social media. You will get basic tips and ideas on social media strategies on platforms like Facebook, YouTube, Twitter, LinkedIn, and more. A beneficial aspect of this course is that you will develop the ability to create and manage a social media community. The community management involves replying to comments, customer service, and more that are crucial when considering taking a business to a social media platform. 

 You will be a part of over 60,000 people who have taken the course. With a minimal cost and a one-month free trial, with LinkedIn Learning, you can work with the instructor by exercising online files together. There are podcasts and video transcriptions along with multiple useful Q&A sections as well.

The world of social media is evolving very fast. With many introductory classes available online, you can be on the top of your game by accessing full course descriptions and professor bios to understand them in greater detail. With our recommendations, you will not just get hold of the best courses, but you will also be educated in a sound, highly updated, and qualified environment.

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